How can Consumer Internet Platforms such as MyGate or Quickr contribute valuable data for assessing customer eligibility in Embedded Finance?

Firstly, data isolation helps Fintech/Lenders rank customers by affluence, combining geographic data and credit bureau insights. This guarantees a detailed assessment of a customer’s ability to repay.

Secondly, the platform data provides crucial context. For instance, if Ram eyes on a secondhand car on Quickr, the platform intelligently market a Used Car Loan, increasing the likelihood of acceptance. This contextual understanding allows them to tailor offerings based on immediate needs.

The combination of credit bureau attributes and platform data isn’t just about checking eligibility; it’s about crafting personalized solutions.  Instead of bombarding customers with random loan offers, the fintech/lenders focus on offering relevant solutions that really fit their needs at the right time.

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